Graphicly Kills Its Mobile Apps To Double Down On Publishing Tools

Over the past few months, Graphicly?started to abandon its vision of becoming the "iTunes of comics" and instead focused on digital publishing tools for comics and other image-heavy books. Today it's fully committing itself to that strategy, shutting down the comic store apps that it offered on both iPhone and Android. CEO Micah Baldwin says that decision reflects the difficulties of launching a marketplace app in the Apple App Store and Android Marketplace ? you face your own challenges attracting users to those app, then only a fraction of those users are going to purchase any individual title.

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